{"id":2013,"date":"2024-06-04T14:02:20","date_gmt":"2024-06-04T14:02:20","guid":{"rendered":"https:\/\/peperesearch.it\/activities\/"},"modified":"2026-06-19T13:20:34","modified_gmt":"2026-06-19T13:20:34","slug":"activities","status":"publish","type":"page","link":"https:\/\/peperesearch.it\/en\/activities\/","title":{"rendered":"Activities"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F1F2F2&#8243; custom_margin=&#8221;0px||0px||true|false&#8221; custom_margin_tablet=&#8221;-60px||0px||false|false&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px||33px||false|false&#8221; custom_padding_tablet=&#8221;0px||50px||false|false&#8221; custom_padding_phone=&#8221;0px||30px||false|false&#8221; bottom_divider_style=&#8221;mountains&#8221; bottom_divider_color=&#8221;#BDAA3C&#8221; bottom_divider_height=&#8221;6px&#8221; bottom_divider_repeat=&#8221;4x&#8221; bottom_divider_flip=&#8221;vertical|horizontal&#8221; da_disable_devices=&#8221;off|off|off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;80%&#8221; width_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2025\/06\/illustrazione-apertura.png&#8221; title_text=&#8221;illustrazione-apertura&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;224px&#8221; max_width_tablet=&#8221;160px&#8221; max_width_phone=&#8221;160px&#8221; max_width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;right&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;right&#8221; animation_intensity_slide=&#8221;10%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Titolo H1 introduzione sito&#8221; _builder_version=&#8221;4.27.4&#8243; text_text_color=&#8221;#000000&#8243; header_2_text_color=&#8221;#000000&#8243; header_4_font=&#8221;|700|||||||&#8221; header_4_text_color=&#8221;#232320&#8243; header_4_font_size=&#8221;17px&#8221; header_5_text_color=&#8221;#000000&#8243; header_5_font_size=&#8221;18px&#8221; header_5_line_height=&#8221;1.4em&#8221; max_width=&#8221;85%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;45px|||||&#8221; custom_margin_tablet=&#8221;-110px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;left&#8221; animation_intensity_slide=&#8221;10%&#8221; text_orientation_tablet=&#8221;&#8221; text_orientation_phone=&#8221;center&#8221; text_orientation_last_edited=&#8221;on|phone&#8221; module_alignment_tablet=&#8221;left&#8221; module_alignment_phone=&#8221;left&#8221; module_alignment_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Le nostre principali<br \/><b>aree di intervento<\/b><\/h1>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; 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custom_padding=&#8221;36px||21px||false|false&#8221; top_divider_color=&#8221;#FFFFFF&#8221; top_divider_height=&#8221;32px&#8221; bottom_divider_height=&#8221;22px&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; min_height__hover_enabled=&#8221;off|desktop&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;90%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;colonnaAreeIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Strategic Marketing&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/mkt.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Marketing Strategico&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Strategic Marketing<\/h4>\n<p style=\"text-align: justify;\"><strong>Customer satisfaction<\/strong> surveys, concept tests, product and package tests, advertising pre-tests and tracking, creative teams (including illustrators), actual and potential market segmentation, <strong>communication tools<\/strong>, company database analysis, social listening, <strong>image and reputation studies<\/strong>&#8230;<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Events and Communication&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/eventicomunicazione.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Eventi e comunicazioni&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Events and Communication<\/h4>\n<p style=\"text-align: justify;\">Studies to support communications at different levels.<br \/><strong>Content creation for events<\/strong> or <strong>media<\/strong> communications (current events, topics relevant for the public interest and aligned with brand values, etc.); evaluation <strong>of event success<\/strong>, identification of communication levers, pre- and post-advertising tests, logo, naming, and packaging studies; ideation research; analysis of communication recipients and their media consumption; <strong>pre-and post-social media communication <\/strong>analysis.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Political Institutions&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/politica.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Istituzioni Politica&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Political Institutions<\/h4>\n<p style=\"text-align: justify;\"><strong>Electoral market<\/strong> analysis (voting orientation, voters flows, market potential); <strong>strategic<\/strong> campaign communications studies; image and popularity of candidates in political and administrative elections. <strong>Reputation<\/strong> of political parties, political figures, and institutions. Analysis of official election results. Monitoring of <strong>citizen satisfaction<\/strong> with key public administration actions. Analysis of <strong>citizen needs and expectations<\/strong>. Support in the creation of <strong>online editorial platforms<\/strong> (political consulting, desk analysis, data entry management, including real-time data entry during vote counting, etc.).    <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Social listening for marketing&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/social.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Ascolto sociale per il marketing&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Social listening for marketing<\/h4>\n<p style=\"text-align: justify;\"><strong>Listening<\/strong> to emerging social trends and cultures to orient marketing activities based on emerging <strong>needs and targets<\/strong>.<br \/>Analysis of <strong>socially disadvantaged areas<\/strong> (elderly, disabled, new poverty, challenging neighbourhoods, etc.).<br \/>Analysis of public administration <strong>stakeholders<\/strong> and social policies: nonprofits, citizens, volunteers.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Energy&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2025\/06\/icone-attivita-_0001_energy.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Energy&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Energy<\/strong><\/h4>\n<p style=\"text-align: justify;\">Public sentiment on key <strong>energy transition<\/strong> issues: prosumer citizens, renewable energy, nuclear energy, energy savings and efficiency. <strong>Establishment of new energy plants<\/strong>.<br \/>Attractiveness and drivers of choice for energy solutions and players. Levels and channels of information. Surveys focusing on the population, companies, and opinion leaders.  <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Finance&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2025\/11\/finance.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Finance&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Finance<\/h4>\n<p style=\"text-align: justify;\"><strong>Customer satisfaction<\/strong>, image, reputation. Target profiling. Product\/service testing. Interface <strong>usability<\/strong>. <strong>Branch<\/strong> analysis. Traditional and innovative touchpoints. Analysis by target audience and specific needs. CSR, social impact, communication&#8230;      <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Food &amp; Beverage&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/foodbeverage.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Food&#038;Beverage&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4>Food &#038; Beverage<\/h4>\n<p style=\"text-align: justify;\">Support for <strong>development activities<\/strong>: market and competitive landscape research, positioning, SWOT analysis, branding and rebranding, communication campaign development, advertising tracking, brand perception, customer satisfaction, product development, etc.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Large distribution&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/gdo.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur GDO&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Large distribution<\/strong><\/h4>\n<p style=\"text-align: justify;\">Surveys and <strong>strategic studies<\/strong> for large-scale retail clients.<br \/>Surveys on image, customer satisfaction and experience, critical areas of single stores, expansion projects (e-commerce, etc.), advertising tracking, TV campaign testing, etc.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Health &amp; Pharma&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/HEALTpharma.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Health &#038; Pharma&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Health &#038; Pharma<\/h4>\n<p style=\"text-align: justify;\">Healthcare surveys. Studies on <strong>patients or professionals<\/strong> (general practitioners, specialists, or hospital decision makers). Studies on <strong>disease experiences<\/strong>, patients experiences, and care and support needs, self-care awareness, healthcare-technology <strong>product testing<\/strong>, disease conditions <strong>knowledge<\/strong> and attention to screening, internal company data analysis, satisfaction with B2B company services, clinical institutions <strong>image and appeal<\/strong>, new healthcare initiatives development.  <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;No Profit&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/no-profit.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur No Profit&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>No Profit<\/h4>\n<p style=\"text-align: justify;\">Studies dedicated to support nonprofits organizations: <strong>fundraising <\/strong>communications studies, <strong>effectiveness analyses<\/strong> of implemented support initiatives, surveys on the needs of specific target groups (e.g., patient associations), image and stakeholder evaluation studies, awareness analyses, and public <strong>awareness<\/strong> assessments on socially relevant issues. Evaluation of <strong>the effectiveness of interventions<\/strong>. <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Academia&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/accademica.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Area Accademica&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Academia<\/h4>\n<p style=\"text-align: justify;\">Support for <strong>universities<\/strong> in <strong>survey collection and questionnaire administration<\/strong>: testing, questionnaire refinement, target identification, interviews administration, <strong>quality control<\/strong>, sampling plans.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;B2B&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/b2b.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur B2B&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>B2B<\/strong><\/h4>\n<p style=\"text-align: justify;\">Distribution of <strong>target business<\/strong> surveys, across various sectors and roles. For example, IT managers, marketing managers, purchasing managers, HR managers, freelancers, store managers, etc. <strong>B2B market<\/strong> surveys, or internal climate, image and reputation studies, franchise networks, and much more. <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;Associations&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/associazioni.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur Mondo Associativo&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Associations<\/h4>\n<p style=\"text-align: justify;\">Studies for <strong>trade associations<\/strong> of different sizes: in-depth analyses of industry-specific issues, the evolution of the target market,<strong> end-consumer needs<\/strong>, behaviours and values, and consumer styles. Analysis <strong>among members<\/strong>: association&#8217;s image, needs, satisfaction, development ideas, and sense of belonging. Analysis of issues of <strong>collective interest<\/strong> to create communications materials for their sector. Analysis of <strong>industry data<\/strong>: estimated turnover for specific sectors, personnel costs, and more.   <\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=&#8221;And more&#8221; image=&#8221;https:\/\/peperesearch.it\/wp-content\/uploads\/2024\/06\/altro.png&#8221; image_icon_width=&#8221;130px&#8221; admin_label=&#8221;Blur \u2026 e molto altro \u2026&#8221; module_class=&#8221;areaIntervento&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>And more<\/h4>\n<p style=\"text-align: justify;\">It&#8217;s impossible to list all the areas we&#8217;ve worked in or could work in. We enjoy working on a bespoke basis and applying our full professionalism to each individual client. <\/p>\n<p style=\"text-align: justify;\"><strong> If your request is unusual or doesn&#8217;t fall into these areas, please contact us and let&#8217;s discuss it together. <\/strong><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le nostre principaliaree di intervento &nbsp;Strategic Marketing Customer satisfaction surveys, concept tests, product and package tests, advertising pre-tests and tracking, creative teams (including illustrators), actual and potential market segmentation, communication tools, company database analysis, social listening, image and reputation studies&#8230;Events and Communication Studies to support communications at different levels.Content creation for events or media communications [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":20,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-2013","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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